The Nudge management method at the service of training

La nudge management method is about creating an environment conducive to behavior change. It makes it possible to accelerate this change thanks to a more holistic vision of human behavior, unlike traditional management, which wants to create motivation from external elements. Fifty, an innovative training tool, uses the achievements of the Nudge approach to offer efficient courses in line with an unconstrained managerial policy.

Presentation of the Nudge management method

Broadly speaking, this method consists in creating an environment that favors the expected changes, by exploiting what we call “human biases.” These correspond to decision factors that are often irrational, but which influence us a lot. For example, “framing bias” shows how the context of presentation can impact our decisions. In a canteen, if the salad is better presented and more accessible than fries, diners will be more likely to eat it. In some airports, the fly drawn in the men's bathroom encourages them to splash less since they target this fly. So, the Nudge management method aims to inspire virtuous behavior without imposing constraints, but using indirect and often fun processes.

In business, this technique makes it possible to obtain efficient results as part of a training course. In human resources management, it is important to improve the skills of employees to achieve better performance, and Nudge is a good way to do that. It is especially interesting for the acquisition of new procedural knowledge (know-how) or for developing the adaptation skills (interpersonal skills) of employees. Repeated and diversified actions and activities responding to a given problem help to accelerate this increase in skills, since they permanently anchor knowledge through practice and lived experience.

La Nudge-based management method therefore represents an interesting alternative to traditional processes: instead of presenting external sources of motivation, we will directly inspire change by integrating learning and the desired change into the daily behavior of employees.

Fifty, a training method based on management by the Nudge

Fifty is a digital learning platform that is particularly aimed at employees in companies. It is a Workplace Training Action (AFEST), deploying engineering specific to this type of approach. Fifty is also based on the Nudge approach, and aims to initiate change without recourse to coercion or sanctions.

Accompanying the Nudge management method, the Fifty platform makes it possible to work on learners' skills on a daily basis through determined actions. Thanks to these micro-actions to be carried out every day, employees easily and sustainably integrate the expected changes. Moreover, these are observable and quantifiable in real time.

The training action with Fifty meets the needs of company workers, who are looking for a career that is less theoretical and more rooted in their profession. The power of AI is used to define individualized training courses, in order to meet the aspirations of employees and the needs of the company at the same time. With the Nudge management method, Fifty ensures an increase in skills and a significant improvement in performance without imposing stress or sanctions.